Practical insights to build on your venture.


If you are looking to launch or build up your startup, we provide valuable insights on the key value chain areas for your business to ensure that your company is set up for growth and scale. With a combination of the right tools, resources and minds, we help you build effective actionable strategies to enable you to achieve your business goals. We also leverage on innovation to map out the strategic opportunities for growth for your brand. We help you lay the foundation that will sustain your business even as it evolves for years to come. 

Consulting Areas

Strategy and Research

Whether you’re starting from scratch or looking to enter new markets, we can help guide your efforts.

  • Market sizing
  • Growth outlook
  • Customer segmentation
  • Key industry trends
  • Competitive positioning
  • Strategic capabilities
  • Product strategy
  • Go to market strategy

Customer Discovery and Product Design

Our approach to product design consists of research, hypothesis, build, measure, learn and iterate.

  • Persona development
  • Problem scenarios & alternatives
  • Core value hypothesis
  • Experiment design (customer motivation & engagement)
  • User stories & prototypes
  • Business model canvas
  • Product build requirements
  • Usability testing

Web and Mobile Application Development

We have experience developing the latest web and mobile technologies and can customize solutions that works best for your requirements.

  • Application architecture
  • Web development
  • Mobile apps – IOS & Android
  • Content management system
  • Data analytics
  • Testing

Digital Marketing

We leverage holistic research and analysis to market toward your identified target audiences at key points in their customer journey.

  • Data-driven marketing strategy
  • Marketing experiences
  • Audience segmentation & targeting
  • Social: paid and earned, social relationships
  • Customer acquisition, development & retention
  • Tactic marketing

Business Development

Whether you’re looking to identify and execute new business opportunities or seeking acquisition, we can help guide the process with proven results.

  • Identifying new business opportunities
  • Developing new & managing existing partner relationships
  • Managing proposals, submissions & bids
  • Monitoring competition
  • New business contract negotiation
  • GTM strategy and execution

Finance and Capital Raising

Cash management is critical for early stage ventures. We can guide you through the process of raising venture capital.

  • Budgeting
  • Financial planning and cash management
  • Capital raising strategy
  • Target investor list
  • Investor pitch presentations
  • Investor introductions, meetings & correspondence
  • Investment terms & structuring
  • Due diligence & data room management
  • Crowdfunding

What's your story?

Our startup and early stage business advisory focuses on practical, cost effective solutions that actually work. We understand the problems startups and early stage business owners have to deal with every day: lots of ideas, huge potential, combined with tight budgets and limited resources. We have the flexibility to structure a working model and a deal that is mutually beneficial.